Hi 👋🏻, I'm Ishita and I'm a UX Researcher

I'm a frontend engineer-turned-UXer passionate about leveraging mixed-methods research to design simple, functional, and dignifying experiences for everyone. I'm currently working to improve workplace experiences at CBRE while finishing my Masters in HCI from UT Austin.

My career has followed a varied path from investment banks such as Goldman Sachs, to automotive retailers such as AutoZone. If you have any questions, feel free to reach out to me on Linkedin.

ISHITA JAIN

ABOUT

RESUME

Hi 👋🏻, I'm Ishita and I'm a UX Researcher

My career has followed a varied path from investment banks such as Goldman Sachs, to automotive retailers such as AutoZone. If you have any questions, feel free to reach out to me on Linkedin.

ISHITA JAIN

Hi 👋🏻, I'm Ishita and I'm a UX Researcher

My career has followed a varied path from investment banks such as Goldman Sachs, to automotive retailers such as AutoZone. If you have any questions, feel free to reach out to me on Linkedin.

Selected works

Understanding Car-buying habits

Researching effects of dealership behavior on buyers' decision-making for the CDK Global UXR team

Qualitative Research

User Research

Improving AutoZone's B2C Experience

Summer Internship spent discovering and measuring the behaviors, wants, and needs of customers

Internship

UX Research

Mixed-methods

Roots Reconnected

Mobile app aimed at helping first and second-gen immigrants reconnect with their roots and find community

Helping first and second-gen immigrants reconnect with their roots and find community

UX Design

Interaction Design

Usability Study - Canvas

Identifying areas for improvement in Canvas to enhance the user experience for students

UX Research

Usability Study

Netflix AI

Envisioning a generative-AI powered content creation system

UX Design

Design Sprint

Batsy's Adventures

A gamified VR experience to increase awareness about bat conservation efforts

UX Research

VR Design